2021. február 3., szerda

Pianca redesigns Calatea Green chair for the circular economy

To celebrate the inauguration of Green Pea, Italy’s first dedicated green retail park, Cristina Celestina of Pianca recently presented Calatea Green, a chair that follows a circular economy model. The piece is a redesign of the company’s Calatea chair, originally developed in 2017, with new, eco-friendly materials and organic aesthetics for a greener version of the classic chair.

beige, brown and orange chair near a plant

According to Pianca, the designer reinvented each element of the Calatea design after reconsidering the environmental impacts of the piece. The chair’s padding is now made of recycled PET fabric, sourced from water bottles, that is both recyclable and compostable. The legs are made of FSC-certified ash wood sourced from responsibly managed forests with controlled logging. On the outside, the upholstery fabric is made of open-end cotton yarn that comes from 100% recycled material certified according to the Global Recycled Standard.

Related: Serif + Sero modular furniture is made of 100% upcycled cardboard

On the left, two people near chair. On the right, designer near chair.

A play on the tropical “Calathea” plants that are distinguishable by their multiple colors of green and wispy natural pattern, the new Calatea Green chairs have a decorated design that is hand-painted with non-toxic, water-based ink. This decoration is a tribute to Celestino’s home in Friuli Venezia Giulia, an Italian region bordered by the Julian Alps mountain range, and the native alder tree that thrives there.

The chair itself is also a reflection of Pianca’s eco-friendly model, which includes a long-standing tradition of using raw wood from sustainably certified forests. The company also uses 90% recycled packaging and relies on a photovoltaic system that meets the total energy demand of production.

The Green Pea park is located in northern Italy and is dedicated to selling eco-friendly products from more than 100 companies committed to sustainable practices. With five floors and 15,000 square meters of space, the park will also house a 150-square-meter Pianca showroom to display furniture designed and built with the environment in mind.

+ Pianca

Photography by Andrea Martiradonna and Jasmina Martiradonna via Pianca



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